Trying to Understand CRM’s Worth

Sometimes it feels like there’s a secret in the industry that’s just out of reach.

I’ve had discussions with Salesforce but still, it’s not clicking. Our team already uses a bulk email service, and we have task management software to keep everyone on the same page. A widget for customer queries? We’ve got that covered elsewhere. And since e-commerce isn’t our thing, features like email reminders for abandoned shopping carts aren’t relevant to us.

So, what’s the piece of the puzzle I’m not seeing?