The Benefits of Acumatica Native Connectors for E-commerce

Native connectors or native integrators refer to connecting programs that use the same programming language as the components being connected. If the main enterprise resource planning system (ERP) is Acumatica, a native connector is created in the same language as Acumatica. This ensures a seamless experience when using both programs.

Why not just use an API? APIs are great at bridging the gap between software programs, but they are the equivalent of using a translator. Even the best translator may miss a nuance here or a verb tense there. The same goes for APIs. They’re good, but using native connectors is better.

Advantages of Native Connectors Over Web Connectors or Hybrids

• Speed: native connectors enable data to pass swiftly between programs, so fast that there is no discernable lag time.
• Access: multiple connections can exist in one platform without adding APIs or other third-party software. This enables various connections that might not exist without a native connector.
• Seamless: the user experience is seamless. Customers visiting an E-commerce site running multiple platforms through native connectors never suspect that various software is interacting to provide them with their user experience. APIs can often hesitate, stutter, or feel jumpy to the user.

5 Benefits of Using Acumatica E-commerce Native Connectors

There are many benefits of using native connectors in Acumatica, but for e-commerce companies, the following five stand out. Your eCommerce business might benefit greatly from using a native connector.

1. Real-time data. The Acumatica Commerce native connectors enable smooth and swift transmission of e-commerce data in real time between the shopping site and Acumatica ERP. This is a useful feature, but especially important during peak e-commerce seasons for your industry when keeping on top of inventory and shopping patterns is essential to good customer service.
2. Bidirectional data. Data flows both ways in a native connector. For example, this feature ensures that data within Acumatica such as inventory levels flows immediately to the e-commerce platform, alerting customers as to how many items are left in stock. It improves communications and customer service, enabling e-commerce companies to offer a service similar to what consumers find on large shopping portals.
3. Automated synchronization. Native connectors are adept at automating synchronization so that a change made in the ERP moves immediately to the e-commerce site and vice versa. Changes to pricing, flash sales, and updated product descriptions are automatically synchronized to the live shopping portal if using Acumatica native connectors to Amazon, Big Commerce, and Shopify.
4. Easier discounting. Because of bidirectional data and automated synchronization, it is quite easy to run flash sales and discount products. You can make changes, monitor the impact on sales, and adjust them without taking the e-commerce site down or fussing with third-party programs.
5. Online and offline order synchronization. Lastly, Acumatica native connectors are great at synchronizing both online and offline sales. So, if you have sales staff taking orders directly from clients as well as an e-commerce portal, the site easily accommodates both and synchronizes the transactions to ensure the information is consistent throughout the company.

The Acumatica Retail Commerce Edition comes out of the box with multiple native connectors including ones for Amazon, Big Commerce, and Shopify. These are the big three e-commerce platforms that many companies are using. If your e-commerce portal is built on any of them, upgrading or switching to Acumatica Retail Commerce Edition makes sense given the many benefits you can receive by utilizing this robust ERP.

By Mindover Software – Acumatica Gold Certified Partner

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