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In this week’s Microsoft Dynamics partner news roundup:
- Sana launches first B2B e-commerce platform that delivers B2C-style customer experience
- MAJiK Systems’ Visual Factory now available in the Azure Marketplace
- TechLabs London joins PAC
- TxtSync joins Microsoft Independent Software Vendor Connect program to offer SMS solutions to Microsoft customers
Sana launches first B2B e-commerce platform that delivers B2C-style customer experience
Sana Commerce has launched Sana Commerce Cloud—a B2B e-commerce solution that will improve the customer experience and enable companies to customize the customer journey through features usually associated with B2C online stores, such as a drag and drop store-front creator.
According to the company, it is the first e-commerce single-page application designed for B2B. This means that online stores will be faster because pages load dynamically, rather than having to be rebuilt every time visitors navigate to a new page.
The new platform integrates with a company’s ERP system, including Microsoft Dynamics 365, to ensure that existing data, such as stock availability, personalized pricing options, and order history, are instantly reflected in the online store, the company said.
“We designed Sana Commerce Cloud from the ground up creating a flexible and agile solution that makes it easy for businesses to get online—whether that’s the whole business or simply a new market they want to reach,” said Arno Ham, chief product officer at Sana. “As the market continues to evolve, we want our product to evolve too to meet our customers’ needs.”