{Customer Insights} Build and test Journeys before deploying to production.

Today I am going to share my thoughts on Dynamics 365 Customer Insights build and test journeys before deploying to production.

Let’s get’s started.

In the ever-evloving landscape of customer experience transformation, marketers face the challenge of creating and testing experiences before deploying them to production environments.

To address this, Power Platform Solutions now offer a robust Application Lifecycle Management(ALM) framework. Here’s how it works:

Marketers can create and test customer journeys in preproduction or testing environments.

These environments allow fine-tuning and validation of triggers, segments and other assets.

Ensuring that everything works as expected before moving to production is crucial.

Once the journey is ready, marketers can move it to production in a published state.

The ALM framwork ensures a predictable and seamless transition from development to production.

This minimizes manual intervention and reduces the risk of unintended triggers or activities.

Marketers can upgrade their solutions with the latest version of journeys assets.

Deploying the most recent assets in production ensures optimal customer experiences.

By confidently building and testing journeys before deploying to production using ALM with Power Platform solutions, marketers can enhance efficiency, precision, and overall customer satisfaction.

That’s it for today.

I hope this helps.

Malla Reddy Gurram(@UK365GUY)

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