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From text messages to emails to LinkedIn messages, there’s no shortage of ways to reach out to talent. But to connect with today’s modern worker, recruitment agencies need to find innovative and scalable ways to build relationships with talent in an effort to exceed client expectations and create a consistent pool of qualified candidates.
With hundreds, sometimes thousands, of candidates in the hiring process — plus those already on placement that may be a potential referral source or redeployment opportunity — a chatbot is quickly becoming the go-to method for personalized and proactive communication with talent.
How can your team get the most out of a chatbot to increase placements, improve the candidate experience, and build an ongoing engagement strategy? Read on to find out.
1. Act as a 24/7 digital recruiter
Provide a superior experience, no matter what time it is. Deliver the right message at the right time to the right candidates in a personalized and scalable way. Using a chatbot as a 24/7 recruiter frees up your team to focus on what matters: relationships.
2. Provide a great digital experience
Create a talent community fueled by referrals and redeployment by continuously nurturing relationships and creating a digital experience that attracts talent to you. The more candidates you attract, engage, and nurture, the more submissions you make and the higher your team’s chance of success.
3. Create an omnichannel strategy
There’s no single approach to engaging with talent and clients. Creating an engagement strategy built on multiple channels, including a chatbot, text messages, emails, and a self-service portal, helps your team meet candidates and clients where they are, ensuring they want to work with you again and again.
