10 Benefits of Integrating Outlook with Dynamics 365 for an SMB

Microsoft Dynamics CRM is one of the foremost customer relationship management tools owing to its flexible, scalable, and comprehensive features. One of the best traits of Dynamics 365 is its ability to integrate with several other applications. Now as an SMB if you are using Outlook already, integrating it with Dynamics 365 will help you make your tasks easier and boost productivity.

The effortlessness of integration of Dynamics CRM with Outlook takes care of all aspects of the business cycle and acts as a single repository that unites processes, campaign planning, marketing, and donor, client support activities.

The collaboration between Dynamics 365 and Outlook offers a familiar user experience and allows data to be collected directly from Outlook within the CRM system. A solid integration between CRM and Outlook ensures that your teams can handle emails, schedule appointments, capture customer discussions, and much more within a common interface.

So, what are the few integral benefits of Microsoft Dynamics 365 CRM with Outlook, and how does it help a small and midsize business run smoothly.

Microsoft Dynamics 365 integration with Outlook comprises a long-standing approach that includes improving productivity. Combining it will help users to update CRM and will increase organizational efficiency and in turn improving ROI as well as reducing costs.

1. One platform access:

   All kinds of data be it emails, contacts, prospects/leads’ information, and sales activities from both CRM and Outlook can be seen from one location.

2. Managing contacts:

   The integration automatically brings Outlook and Dynamics contacts together. Therefore, there is no manual data entry. The arrangement of the synchronization features prevents contact data loss and duplication of records.

3. Integrating third-party email clients:

   Microsoft Dynamics 365along with Outlook allows users to integrate Gmail and other messaging applications with Dynamics CRM effortlessly.

4. Synchronizing calendars:

   Synchronizing the calendar with Dynamics 365 CRM for Outlook allows a flawless activity organization. Your sales team will be able to view, create, and edit all the CRM data in Outlook and vice versa keeping a proper check on all appointments. The creation of meeting alerts, follow-up reminders, notifications helps your team to work more efficiently.

5. Email registration:

   Saving emails with one click to be added in to Dynamics 365 or automatically save Outlook emails in D365 helps consolidate the client’s communications history. With the automatic saving of outgoing emails, users can even set the preference of emails to be added to the CRM.

6. Dashboard customization:

   The Outlook dashboard can be customized by the users as per their convenience, preference, and view all the activities related to the specific role(s). Each section of the panel can be changed.

7. Offline mode:

   All the data can be saved on local servers and is accessible in offline mode. So, if an email association in Outlook is made, it will appear in CRM once you login next.

8. Enhanced productivity:

   Dynamics 365 with Outlook helps in increasing productivity by merging the most germane CRM data with your e-mails, tasks, and calendar events. It can also provide insights into the potential clients, beneficiaries with better communications. The matching input from CRM to Microsoft Outlook client emails can give your team members more contextual information and enable them to harbor a personalized bond with them in the future.

9. Augmented efficiency:

   With the integration of Dynamics CRM with Outlook you can witness a surge of optimized performance and efficiency in the organization. As the integration works in an offline mode as well, the progress is visible beyond the network connectivity as well. The filtration of the data feature enables access to the information needed by the users based on their requirements. It can relate to sales figures, meeting updates, all through a common and a standard interface.

10. Teamwork boost:

    Sharing a common platform to exchange data, interact can have a positive impact on your teams. The lines differentiating departments become blurry and it promotes transparent communication across. Vying for the client’s loyalty irrespective of different departments becomes a common goal and you can thank the integration feature for it.

It can’t be stressed enough as to how beneficial the integration of Microsoft Dynamics CRM and Outlook can help you streamline certain or all processes that are custom-made to your organizational goals and mission. If you are a small and midsize business, you need a place to store data and access it on various devices, or handle various lead/prospect interactions, conversation history and focus on refining customer satisfaction, you will require this integration.

Connect with AhaApps and learn more about the integration faculties of Dynamics 365 for SMBs to make your tasks easier, seamless, and effortless.