Moving Beyond CRM to True Customer Engagement

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Even as traditional CRM solutions are maturing, new solutions are emerging now available that focus on managing omnichannel customer engagement across all touchpoints  providing a seamless 360-degree view of the customer and supporting better customer experiences.

These new customer engagement capabilities can help to increase revenue and profitability by further streamlining and automating processes in sales, marketing and service capabilities. This is facilitated by the ability to create actionable insights that help track and accelerate sales leads, grow pipeline and build loyalty across multiple channels.

This whitepaper features customer engagement lessons from several industry leading companies taking advantage of Microsoft D365 Customer Engagement.